Senior Brand Storyteller and Designer

Zillow

Zillow

Design
United States · Remote
Posted on Oct 26, 2024

About the team

As Follow Up Boss’s creative visual designer, you will be the driving force behind our brand’s visual identity. Your role is to create compelling and cohesive visual stories that resonate with real estate teams and high-performing agents, amplifying our brand’s presence. You will create impactful videos, animations, and designs that drive lead generation, boost customer retention, and elevate our brand presence across digital and physical platforms.

You will balance video production with a broad range of creative design work, ensuring that every visual touchpoint—from our website to marketing materials—reflects our core brand values and drives business growth.

About the role

Creative Design & Brand Identity:

  • Develop visually compelling designs for websites, landing pages, presentations, social media, banners, ads, and event materials.

  • Ensure consistency and alignment with our brand’s identity across all visuals, reinforcing brand recognition and driving growth.

Video & Animation Production:

  • Create engaging videos (e.g., product demos, training content, success stories, and ads) that connect emotionally with our audience.

  • Develop animations that enhance our storytelling and highlight product features, making complex concepts more accessible and engaging.

Social Media:

  • Design engaging visuals for platforms like Instagram, Facebook, LinkedIn, and YouTube, tailoring content for optimal performance.

  • Collaborate on ad creatives that boost click-through rates and contribute to lead generation.

  • Develop content themes aligned with campaigns, launches, and events to ensure a cohesive social media presence.

  • Stay current with social media trends and platform-specific design innovations to keep our content fresh and relevant.

Customer Educational Content:

  • Transform traditional training into interactive, visually rich learning experiences.

  • Work with product and customer success teams to create high-quality videos that are both informative and captivating, ensuring users retain critical information while enjoying the experience.

Collaboration & Strategy:

  • Partner with marketing, product, and events teams to align visual strategies with business goals.

  • Collaborate on product visuals and event promotions that drive engagement and lead generation.

Innovation & Adaptation:

  • Stay updated on industry trends, tools, and techniques in both video production and design, continuously improving content quality.

  • Innovate new ways to leverage video and design to maximize customer engagement and increase conversions.

This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.In California, Colorado, Connecticut, Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington state, and Washington DC the standard base pay range for this role is $105,900.00 - $169,100.00 Annually. This base pay range is specific to California, Colorado, Connecticut, Hawaii, Illinois, Maryland, Minnesota, Nevada, New York, Washington state, and Washington DC and may not be applicable to other locations.In addition to a competitive base salary this position is also eligible for equity awards based on factors such as experience, performance and location. Actual amounts will vary depending on experience, performance and location.

Who you are

  • Creative Excellence: Blend storytelling with brand alignment in both video and graphic design, delivering inspiring visuals.

  • Technical Proficiency: Strong skills in Adobe Creative Suite, video editing, animation tools, and web design tools (Figma, Webflow preferred).

  • Strategic Mindset: Understand business objectives and craft visuals that drive lead generation and brand growth.

  • Cross-functional Collaboration: Communicate effectively with marketing, product, and events teams to ensure cohesive visuals.

  • Time Management: Manage multiple projects, maintaining high quality and meeting deadlines.

  • Innovative Spirit: Experiment with new techniques and stay ahead of industry trends in video and graphic design.

Get to know us

Zillow is reimagining real estate to make home a reality for more and more people.

As the most-visited real estate website in the United States, Zillow® and its affiliates help movers find and win their home through digital solutions, first class partners, and easier buying, selling, financing and renting experiences. Millions of people visit Zillow Group sites every month to start their home search, and now they can rely on Zillow to help make it easier to move. The work we do helps people get home and no matter what job you're in, you will play a critical role in making home a reality for more and more people.

Our efforts to streamline the real estate transaction are supported by a deep-rooted culture of innovation, our passion to redefine the employee experience, a fundamental commitment to Equity and Belonging, and world-class benefits. These benefits include comprehensive medical, dental, vision, life, and disability coverages as well as parental leave, family benefits, retirement contributions, and paid time off. We’re also setting the standard for work experiences of the future, where our employees are supported in doing their best work and living a flexible, well-balanced life. But don’t just take our word for it. Read recent reviews on Glassdoor and recent recognition from multiple organizations, including: the 100 Best Companies to Work For, Glassdoor Employees’ Choice Award, Bloomberg Gender-Equality Index, Human Rights Campaign (HRC) Corporate Equity Index, and TIME 100 Most Influential Companies list.

Zillow Group is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact your recruiter directly.

Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state and local law.

Applicants who receive job offers from Zillow Group will be asked to sign a Proprietary Rights Agreement which includes confidentiality, intellectual property assignment, customer and employee non-solicitation, and non-competition provisions. If you are contacted for a role at Zillow Group and wish to review a copy of the Proprietary Rights Agreement prior to receiving an offer, you may request a copy from your Recruiter.