Social Creative



New York, NY, USA
Posted on Saturday, May 11, 2024

We believe that we are better together, and at Tripadvisor we welcome you for who you are. Our workplace is for everyone, as is our people powered platform. At Tripadvisor, we want you to bring your unique identities, abilities, and experiences, so we can collectively revolutionize travel and together find the good out there.

We seek an experienced and dynamic Social Creative to join our Brand Creative team. As part of our integrated marketing team, you will develop engaging and visually compelling content across our social media platforms to drive brand awareness and engagement and inspire travelers to plan their next trip with Tripadvisor.

What you’ll do:

  • Conceptualize, design, capture first-hand, edit, and produce high-quality visual content for Tripadvisor's social media channels, including but not limited to Instagram, Facebook, X, YouTube, and TikTok. This includes graphics, videos, GIFs, and other multimedia formats.
  • Collaborate with the marketing team to develop and execute social media campaigns that align with Tripadvisor's brand identity and marketing objectives. This includes ideation, planning, execution, and post-campaign analysis.
  • Stay up-to-date with social media trends, platform updates, and industry best practices. Use insights to optimize content strategies and keep our social media presence fresh and relevant.
  • Work closely with cross-functional teams, including content creators, copywriters, designers, and marketing managers, to ensure alignment and cohesion across all marketing initiatives.

Skills & Experience:

  • Proven experience (5+ years) in social media marketing, content creation, or digital advertising, preferably in-house.
  • Proficiency in graphic design and social-first video creation tools such as Photoshop, Illustrator, Premiere Pro, After Effects, Figma, Capcut, etc.
  • Strong understanding of social media platforms, their features, and best practices for content optimization.
  • Excellent written and verbal communication skills, with a keen eye for detail and brand consistency.
  • Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.
  • A passion for travel and a deep appreciation for the power of storytelling to inspire and connect people around the world.
  • Motion graphics and animation knowledge or experience a plus.
  • Product Marketing experience a plus.

The salary range for this role is $120,000 to $135,000. This is the lowest to highest salary we in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and this range is only applicable for jobs to be performed in New York City. An employee’s pay position within the wage range will be based on several factors including, but limited to, relevant education, qualifications, certifications, experience, skills, seniority, performance, sales or revenue-based metrics, and business or organizational needs. This compensation range may also be modified in the future.

We strive to create an accessible and inclusive experience for all candidates. If you need a reasonable accommodation during the application or the recruiting process, please make sure to reach out to your individual recruiter or our team at

If you have any additional questions about careers at Tripadvisor you can email us at We have all the answers!