Marketing Manager (Crypto)

About Revolut

People deserve more from their money. More visibility, more control, and more freedom. Since 2015, Revolut has been on a mission to deliver just that. Our powerhouse of products — including spending, saving, investing, exchanging, travelling, and more — help our 50+ million customers get more from their money every day.

As we continue our lightning-fast growth,‌ 2 things are essential to our success: our people and our culture. In recognition of our outstanding employee experience, we've been certified as a Great Place to Work™. So far, we have 10,000+ people working around the world, from our offices and remotely, to help us achieve our mission. And we're looking for more brilliant people. People who love building great products, redefining success, and turning the complexity of a chaotic world into the simplicity of a beautiful solution.

About the role

If Revolut is a rocket ship — and we like to think it is — best-in-class creativity is what propels us past the competition in the eyes of our customers. Working with Marketing, Product, Analytics, and just about any other team you can think of, our superstar Marketing Managers lead the development of jaw-dropping content and campaign strategies that demonstrate how beneficial Revolut is to millions of people.

We're looking for a #GetItDone creative genius to join the team and take the lead on bringing our #NeverSettle propositions to market as a Marketing Manager for Crypto. You'll have an exciting opportunity to work closely with the local management team as well as the global function lead to drive growth in the market.

Up for the challenge? Let‘s get in touch.

What you’ll be doing

• Identifying customer needs by understanding their behaviour and how our features work globally to create data-driven content to drive conversion
• Driving independently impactful go-to-market product launches by owning development of audience strategy, messaging, and communication strategies
• Developing research plans to uncover customer insights, steer and validate product and marketing roadmaps, and stay on top of the competitive landscape
• Creating market-leading campaign calendars designed to drive engagement across the entire funnel, from acquisition to retention
• Owning tone of voice and style guides, adapting global campaigns aligned to local nuances
• Running experiments to test hypotheses and bring analytical rigour to campaigns for informing the go-to-market strategy
• Delivering campaigns with a solid bias for growth and business impact
• Scaling creative marketing efforts globally by operationalising resources, such as playbooks for regional marketing teams

What you'll need

• Fluency in English (native level)
• 5+ years of B2C marketing experience in a fast-paced environment (preferably a hyper-growth global tech company)
• Interest in the Crypto industry
• Excellent communication and interpersonal skills
• Passion for Revolut’s products and features
• Knowledge of markets and the competitive landscape in the fintech or payments industry
• Extensive experience developing stories and compelling content to drive conversion
• Experience setting strategic direction and project managing complex campaigns that require input and execution from cross-functional teams
• An impressive track record of planning and creating editorial and commercial content
• The ability to analyse and distil data into actionable insights and to inform campaign strategy and product development
• To be a charismatic people-person with the ability to talk to anyone and work in an evolving, growth environment

Building a global financial super app isn’t enough. Our Revoluters are a priority, and that’s why in 2021 we launched our inaugural D&I Framework, designed to help us thrive and grow everyday. We're not just doing this because it's the right thing to do. We’re doing it because we know that seeking out diverse talent and creating an inclusive workplace is the way to create exceptional, innovative products and services for our customers. That’s why we encourage applications from people with diverse backgrounds and experiences to join this multicultural, hard-working team.

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