CRM and Lifecycle Marketing Manager

Qonto

Qonto

Marketing & Communications
Paris, France
Posted on Friday, December 24, 2021
Our mission? Making day-to-day banking easier for SMEs and freelancers thanks to an online business account that's combined with invoicing, bookkeeping and spend management tools. Thanks to its innovative product, highly reactive 24/7 customer support and clear pricing, Qonto has become the leader in its market.
Our journey: Founded by Alexandre and Steve in July 2017, Qonto has rapidly gained trust, serving over 500,000 customers. Thanks to our wonderful team of 1,600+ Qontoers, we also made it to the LinkedIn Top Companies French ranking!
Our values:
Customer focus | Prioritize customers in everything you do
Ownership | Own your part, get things done
Teamwork | Make (team)work easy
Mastery | Continuously raise the bar
Integrity | Always do what’s right, and respect people
Our beliefs: At Qonto, we're committed to fostering a welcoming environment where everyone can thrive. We prioritize evaluating applicants based solely on skills and potential, ensuring diversity with 50% international team members, 44% women, and 20% parents. Join us in building a workplace that celebrates diversity and individuality.
As a CRM and Lifecycle Marketing Manager, you will join a team of 3 and contribute to build and manage the CRM strategy for our 4 Markets (🇫🇷🇪🇸🇮🇹🇩🇪). Business-oriented and customers centric, you will have a day-to-day impact on ensuring that our customers receive the most engaging communications to deliver value and growth for Qonto.
As a member of the Growth team, you will join a team of 50+ talented people and you will directly report to Coralie, our CRM lead.
👩‍💻🧑‍💻As a CRM and Lifecycle Marketing Manager at Qonto, you will
Define and execute targeted automations aiming at educating our users about our key features, driving engagement, retention, and growth, relying on email, SMS, mobile push notifications, and in-product communications
Guarantee thoughtful user experiences across the lifecycle, transactional, ad hoc campaigns, and in-product touchpoints infusing personalization across all channels
Contribute to the continuous improvement of automated actions by leveraging new analysis, A/B testings, new channels, and product updates working closely with the Product Marketing and the Data teams
Work with the creative and local teams to develop content and creative assets in line with the CRM best practices and locally relevant
• Contribute to the optimization and triggering of ad hoc comms as well as to the management of the marketing pressure
🤔 What you can expect
• Participate in a growing project
• Impact on a daily basis with measurable actions
• Hyper-growth & International environment
🏅About You
Experience: 3+ years cross-channel CRM marketing (email, mobile, in-product), segmentation, user journeys, personalization, automation strategies using CRM platforms like customer.io, Braze. A/B testing and experimentation knowledge.
Teamwork spirit: Thanks to your clear written and verbal communication skills, you are able to collaborate with different teams, within a very international environment.
Mastery: Experience building out automations from scratch using data, cross departments insights and expertise, customer insights. You are an analytical thinker comfortable with measuring campaign performance and finding areas of opportunity using existing data.
Flexible: You are at ease in a fast-paced environment and are also able to work to tight deadlines.
Conscientious and organized: You pay attention to details, your expert eye allows you to ship the perfect experience, and you know how to prioritize your tasks.
Continuous improvement: You thrive to get better every day even if it means learning from your own mistakes.
Languages: You speak both English and French fluently (Italian, Spanish or German is a plus).
At Qonto, we believe in the power of diversity and inclusion. We encourage candidates of all backgrounds to apply.
🎁 Perks
A tailor-made and dynamic career track. An inclusive work environment. And so much more to help you succeed.
- Offices in Paris, Berlin, Milan, Barcelona, and Belgrade;
- Tailor-made remote work policy depending on the job you apply for and where you live;
- Competitive salary package;
- A meal voucher;
- Public transportation reimbursement (part or global);
- A great health insurance (depending on the country);
- Employee well-being initiatives: access to Moka Care to take care of your mental health and great offers for sports and wellness activities;
- A progressive disability and parenthood policy (1 in 6 of Qonto employees is a parent!) and childcare benefits with selected partners;
- Monthly team events.
💪 Our hiring process:
- Interviews with your Talent Acquisition Manager and future managers
- A remote exercise to demonstrate your skills and give you a taste of what working at Qonto could be like
We will send you an interview guide so you can best prepare yourself.
On average, our process lasts 20 working days and offers usually follow within 48 hours 🤞
To learn more about us:
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