Senior Manager, Ads Measurement - Japan
Netflix
Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
Netflix is one of the world's leading streaming entertainment services with over 231 million paid memberships in over 190 countries enjoying TV series, documentaries, feature films and mobile games across a wide variety of genres and languages. Members can play, pause and resume watching as they want, anytime, anywhere, and can change their plans at any time.
The core Advertising team is charged with building a new, best-in-class ads organization to establish Netflix as the premiere platform for advertiser partners, and to drive advertising revenue. The measurement team is responsible for building audience insights and measurement solutions from the ground up, partnering closely with data science, consumer insights, product and sales to understand core customer needs and develop both foundational and innovative solutions.
In this role, you will:
Work closely with the broader ads measurement team, both within APAC (Europe, Middle East and Africa) and globally, product and data engineering to prioritise and implement the measurement roadmap across the JP market in collaboration with the Director of Ads Measurement Strategy, APAC.
Partner with Ads Marketing and Sales to deliver data and insights to our advertising clients and agencies with key narratives around the Netflix audience and service
Engage with measurement partners in ensuring that Netflix is accurately represented in industry measurement tools
Provide marketplace positioning and storytelling customized for verticals and clients
Assist in developing full-funnel measurement solutions that enable advertisers to understand the value and efficacy of their Netflix campaigns
Inform on opportunities for alternative currencies, targeting and/or measurement products
Deliver thought leadership by deeply understanding consumer perception, attitudes and behaviors related to both content and ads on Netflix and the competitive landscape
About you:
Native Japanese speaker with 10+ years in media measurement at a TV, streaming or digital video company
Dual TV/onlineVideo and digital experience along with strong ads measurement understanding and expertise with effective media measurement such as MMMs, Lift solutions and cross media reach planning and reporting tools.
Understanding of industry currency for TV/Video across content and ads.
Self starter with expertise in managing large-scale, complex projects
Strong knowledge of the advertising landscape, across all kinds of media channels and methods of buying
Loves to get into the weeds and can see the big picture
Open to innovating, challenging assumptions and implementing better approaches
Knowledge of quantitative and qualitative methodologies
Understanding of the consumer’s voice and how to turn that into actionable insights
A strong business partner to other cross functional teams and a leader who can prioritize multiple projects
Collaborates effectively and embraces differing perspectives and experiences to make better decisions
Experienced and at ease with diverse cultures and working in international environments
Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.
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