Senior Manager, Partner Marketing - UCAN
Netflix
Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
The Role
The Senior Manager, Partner Marketing will be responsible for developing and executing marketing campaigns while cultivating deep relationships with partners like consumer electronics, mobile operators, cable providers, ISPs and platform partners. You will help these partners promote our joint products, bundle offers, and services in the US and Canada in order to reach our business, brand and content objectives.
These brands - which already have a business relationship with Netflix - have scale, reach, and marketing budgets, providing an opportunity for us to work together to achieve joint business goals while also supporting our team’s mission of creating the most impactful and talked about partnerships in entertainment.
We’re looking for someone who enjoys sparking, managing and growing relationships across all levels of partners’ org structures - from project managers to CMOs. The preferred candidate must be a proactive individual that identifies, clarifies and negotiates opportunities that will help drive the business forward. In this role, we seek a professional who will be able to marry our partner objectives, audience insights, and our growing slate of content to steer a wide cross-functional network to create inspired solutions that not only promote member growth, but also bring the world’s best stories to life through impactful partner creative.
We’re looking for a unique skill set that can navigate highly matrixed partners and bring all of this to life in a way that achieves our acquisition, brand, or content goals of making our talent and titles the most talked about in the world.
Even though the position is specific to the marketing needs of our partners, the stunning colleague in this role will require a passion for technology & content and a nuanced understanding of how both fit into the lives of our current and future members.
This position will report to the Sr. Director, Partner Marketing - UCAN.
Responsibilities
Own the partner marketing relationship end-to-end with our partners.
Launch co-marketing opportunities across ATL and BTL channels including partner sales channels and devices.
Work closely with the Business Development and Partner Engagement teams to provide seamless support to partners, identify, clarify and negotiate marketing opportunities.
Lead cross-functional teams to define and execute innovative ideas.
Activate deals by developing and launching creative partner marketing programs that advance exposure for Netflix content or brand in a way that also benefits our partners and our joint offer.
Represent partner marketing among internal constituents on the marketing, product and business development teams
Qualifications
10+ years of experience within a marketing, business development, or partnership facing role.
Natural partner engagement skills with the ability to develop rapport and translate established partner relationships to programs that impact the business.
Passion for building great partnership programs that are unique and impactful.
High level of independence and efficiency while maintaining a high degree of organization.
Experience working in an environment that has internal product and business development teams in a way that embraces individual momentum rather than process driven group thinking.
Strong critical thinking, problem solving ability, organizational and communication skills.
Ability and comfort tracking and analyzing complex partner performance metrics, and then setting and executing strategies based on them.
Equal ability and comfort briefing, leading and providing effective input on the creative development of all partnership programs.
A natural curiosity for understanding the intricacies and advancements in the technology industry, emerging consumer behaviors and the role Netflix plays in the ecosystem.
Knowledge or experience with telco/ISP industries in the US or Canada. Previous experience working with CE/Platform partners a plus.
Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $300,000 - $450,000.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here.
Netflix is a unique culture and environment. Learn more here.
Inclusion is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.