ML Engineer (L5) - Ads Platform Engineering



Software Engineering, Data Science
United States · Remote
Posted on Wednesday, April 24, 2024
Netflix is one of the world's leading entertainment services with over 260 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
In April 2022, we introduced new, more affordable, ad-supported tier for our customers, marking a significant milestone for Netflix. Our focus is now on expanding choices for consumers and providing advertisers with a premium TV brand experience that surpasses traditional linear formats. The challenge ahead involves scaling our ad tech to maximize its impact on our business.
Our Team
The Ads Platform Engineering teams build advertising systems and integrations that powers the delivery of ads using our world-class content delivery ecosystem. We use a number of Netflix investments and innovations to power our ads - unique mix of client and server-side ad insertions, state of the art content delivery system, ad encoding recipes, content understanding and metadata. We deliver ads in a manner that’s thoughtful of our member’s viewing experience and drive great outcomes for advertisers. We also ensure that advertiser brand safety is ensured during serving, members only see the most appropriate ads for them.
Our team is new and yet faced with the enormous ambitions of building highly performant advertising systems and delivering high impact to our business by monetizing our incredible slate of content. As one of the newest entrants in the Connected TV advertising space that’s rapidly growing, we seek to build unique value propositions that help us differentiate from the competition and become a market leader in record time.
We are looking for highly motivated engineers working in the advertising space who are excited to join us on this journey.

Experience & Skills:

  • Publisher-side ad tech systems including ad servers, bidders, yield optimizers, and their demand-side counterparts (SSPs/DSPs)
  • Bringing complex models to life in low-latency real-time advertising environments
  • Budgeting and Pacing systems, models, and algorithms
  • Yield Optimization, scoring, and bid ranking models and Dynamic Allocation of direct/programmatic guaranteed and non-guaranteed inventory
  • Modeling and Building Cost Per Click, Cost Per View, and Cost Per Video Complete modeling and optimization
  • Applying Modeling and machine learning techniques for business problems at the intersection of product, data science, and engineering
  • Collaborate with cross-functional stakeholders from product, engineering, operations, design, consumer research, etc., to develop and deploy models at scale

Nice to Haves:

  • Contributed to an ads industry technology standard (e.g VAST, OpenRTB) or worked on an industry consortium effort, or working group.
  • Familiarity with legal compliance and the changing landscape of ad regulations around the world.
  • Experience working in the CTV space and knowledge of its unique constraints
Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $100,000- $720,000.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here.
Netflix is a unique culture and environment. Learn more here.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.