Senior Marketing Associate, Content & Social



Marketing & Communications
Hong Kong
Posted on Thursday, March 7, 2024

About Klook

We are Asia’s leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.

Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,300 destinations around the world.

Do you share our belief in the wonders of travel? Our international community of over 1,500 employees, based in 20+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.

We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our core beliefs - Push boundaries, Ask For and Give Feedback, Take Ownership, and Help Each Other.

We never settle and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution?

What you’ll do:

  • Plan, create and update engaging Blog content, aiming at connecting with the existing and potential targeted audience for traffic generation

  • Liaise with in-house and freelance resources to ensure the production of high quality and timely content

  • Optimise blog content through working knowledge of SEO to ensure all blogs are optimised for search engine

  • Work closely with Central Content Team in conversion rate and customer’s journey improvement

  • Maintain the content production calendar and project schedules

  • Support the team on daily operations and ad hoc blog requests on seasonal campaigns

  • Monitoring latest content trends and news; work closely with social team to develop rich, engaging, inspiring and relevant content as per business requirements and strategies

  • Assist in developing and executing influencer marketing strategies

What you’ll need:

  • Degree in Marketing, Journalism, Communications or other relevant degrees

  • 3+ years’ hands on experience in content marketing, social media & SEO

  • Native in Chinese, Business level in reading and writing in English is required

  • Exceptional writing/ editing and communication skills in Chinese

  • Knowledge in SEO & keyword tools

  • Understanding on digital marketing and content strategy is plus

  • Basic knowledge of photo editing (Canva, Photoshop and Adobe Illustrator) & and video editing skills are advantages

  • Interest in the travel industry

  • Enthusiasm to work in a face-paced environment

Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs.

Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.

An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.