Editorial & Marketing Partnerships Manager Associate

Believe

Believe

Marketing & Communications, Sales & Business Development
Ho Chi Minh City, Vietnam
Posted on Mar 13, 2026

Company Description

Believe is a global artist development company. We empower local artists, labels and
publishers to grow their audiences at each stage of their careers with expertise, respect,
fairness and transparency.

Operating in 50+ countries, with more than 2,000 employees, Believe offers a full range
of services including audience development, publishing, marketing and distribution,
with a tailor-made approach to fit any artist, label or publisher.

Believe champions independence and innovation through a unique model that
combines local expertise with a global tech platform, delivering exclusive solutions for
artists to promote and monetize their music thanks to strategic partnerships with
leading global digital service providers.

With a leading portfolio of brands that includes Nuclear Blast, naïve, TuneCore, Groove
Attack, Sentric, AllPoints and Byond, Believe artists generated more than 800 billion
streams worldwide in 2024 across all genres, and were recognized with more than 70
leading industry awards.

Believe is a simplified joint-stock company under French law.
Ready to set the tone with Believe ?

Job Description

Reporting to the Head of Label & Artist Solutions, Vietnam and dotted to SEA Head of Editorial & Marketing Partnerships, you will be responsible for promoting artists on key streaming platforms in Vietnam.

Key Responsibilities

1. DSP Editorial & Partnerships

  • Develop and maintain strong relationships with artist partnerships managers and key editors across all local DSPs and short-form platforms

  • Lead local pitching for priority artists and releases, producing compelling, data-driven pitches

  • Work with Believe’s global EMP teams to develop local releases in international markets

2. Re-pitching & Lifecycle Growth Identify opportunities from market and trend data; working with labels to identify growing releases.

  • Closely monitor post-release performance of key tracks, analysing data to identify growth opportunities and devise long-tail strategies

3. Data, Reporting & Insight

  • Use data and analytics to track performance, define KPIs, and uncover new opportunities

  • Produce campaign readouts and actionable insights for teams and clients

  • Build and share best-practice playbooks across the organisation

4. Commercial & Team Enablement

  • Support new business and client renewals with DSP expertise

  • Train internal teams on pitching, lifecycle planning, and DSP best practice

Qualifications

Proven experience in DSP relations, editorial strategy, audience development and artist/label management within electronic music.

  • Deep understanding of the electronic music ecosystem and its global community

  • Proven network of DSP and industry contacts in the electronic space

  • Highly organised, process-driven, and confident managing multiple priorities

  • Data-literate with strong analytical and storytelling skills

  • Excellent communicator - credible, calm, and persuasive in high-stakes conversations

  • Passionate about digital growth, platform dynamics, and audience development

  • Ability to converse in local Vietnamese language and English to work with SEA and global team

Additional Information

SET THE TONE WITH US:

​Working at Believe means having individual and collective impact in a fast-growing company! ​

At all stages of their careers, Believers are an important part of what we are doing: shaping the future of the music industry. ​

We need teams that truly reflect the diversity of our clients: our international presence is an inspiring and enriching work environment for each one of us, with daily opportunities to connect with our colleagues all over the world. ​

​We have two hearts at Believe - our People and our Artists. ​

We believe in THE POWER OF OUR PEOPLE, who grow every day to develop their potential… We aim to provide our Believers with the best environment to thrive. ​

We are committed to having a workforce that is representative of the community it serves at all levels of the organisation. We, therefore, welcome applications from all backgrounds and all sections of the community regardless of age, disability, gender, race, religion and sexual orientation.