Senior Product Manager - Ad Tech (H/F/N)

Believe

Believe

Product
Paris, France
Posted on Feb 12, 2026

Company Description

Believe is a global artist development company. We empower local artists, labels and
publishers to grow their audiences at each stage of their careers with expertise, respect,
fairness and transparency.
Operating in 50+ countries, with more than 2,000 employees, Believe oCers a full range
of services including audience development, publishing, marketing and distribution,
with a tailor-made approach to fit any artist, label or publisher.
Believe champions independence and innovation through a unique model that
combines local expertise with a global tech platform, delivering exclusive solutions for
artists to promote and monetize their music thanks to strategic partnerships with
leading global digital service providers.
With a leading portfolio of brands that includes Nuclear Blast, naïve, TuneCore, Groove
Attack, Sentric, AllPoints and Byond, Believe artists generated more than 800 billion
streams worldwide in 2024 across all genres, and were recognized with more than 70
leading industry awards.


Believe is a simplified joint-stock company under French law.
Ready to set the tone with Believe ?

Job Description

Within the Product team, you will report to the Product Management Director and will be responsible for designing and overseeing the development of AdTech products that support the promotion of our artists and labels. You will be part of a product squad composed of an Engineering Manager and a developer based in France, as well as seven external developers based in India.

Your Responsibilities

  • Own the product vision and translate it into a clear roadmap, in close and continuous collaboration with Product, Business, Marketing, and Data teams.

  • Analyze user needs (Media Buying, Digital Marketing) as well as cross-functional initiatives (new media buying offers, platform partnerships).

  • Prioritize initiatives and translate them into detailed specifications and wireframes in collaboration with Design teams, to share with the development squad and build high-impact products.

  • Co-lead Scrum ceremonies with the Engineering Manager (Daily stand-ups, Refinement, Sprint Demos, and Sprint Retrospectives).

  • Work closely with Engineering, Design, and Data teams to continuously improve product quality and performance.

  • Ensure service quality and measure the impact of new features through shared objectives and key results with all stakeholders.

  • Communicate on product launches and feature progress to users and leadership, and support change management initiatives.

Qualifications

  • You are an expert in Digital Advertising platforms (Meta Business Manager, Google Ads, Spotify Ads Studio, TikTok Ads, etc.) and the broader AdTech ecosystem, and you are driven to build innovative product visions.

  • You have at least 2 years of proven experience as a Product Manager within an agile team.

  • You enjoy working in an international environment and are fluent in English, both written and spoken.

  • You are agile, analytical, collaborative, enthusiastic, and demonstrate strong leadership skills with the ability to work effectively in cross-functional teams.

Additional Information

SET THE TONE WITH US:

​Working at Believe means having individual and collective impact in a fast-growing company! ​

At all stages of their careers, Believers are an important part of what we are doing: shaping the future of the music industry. ​

We need teams that truly reflect the diversity of our clients: our international presence is an inspiring and enriching work environment for each one of us, with daily opportunities to connect with our colleagues all over the world. ​

​We have two hearts at Believe - our People and our Artists. ​

We believe in THE POWER OF OUR PEOPLE, who grow every day to develop their potential… We aim to provide our Believers with the best environment to thrive. ​

ROCK THE JOB

  • Tailor-made training and coaching program ​

  • Remote working policy​

  • A wellness program "Pauses" with many activities and animations in-house​

  • Access to Eutelmed, a digital mental health and well-being platform that allows you to speak with an experienced psychologist​

  • A healthy and eco-responsible company restaurant​

  • Individual or family health insurance​

  • CSE benefits ​

  • A rooftop​

  • A gym with free classes​

SING IN HARMONY ​

  • Ambassador program: an employee volunteering initiative dedicated to all Believers interested in having a positive impact on Diversity, Equity & Inclusion (DEI), wellbeing and the planet.​

  • Implementation of the sustainable mobility package “Forfait mobilité durable” => Reimbursement of up to 600€ for public transport/low carbon footprint​

  • 5 calendar days 2nd parent leave with 100% pay (in addition to the legal paternity or adoption leave)​

We are committed to having a workforce that is representative of the community it serves at all levels of the organisation. We, therefore, welcome applications from all backgrounds and all sections of the community regardless of age, disability, gender, race, religion and sexual orientation.​