Kleinanzeigen is the leading online classifieds market in Germany. An average of more than 50 million ads are available in numerous categories - from children's supplies to electronics to real estate. With more than 36 million users per month, Kleinanzeigen has the widest reach of all online selling platforms in the country. Most of the items traded on Kleinanzeigen are second-hand. In this way, users make an active contribution to sustainability. The Kleinanzeigen market allows companies the opportunity to easily offer their services online. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.

Kleinanzeigen is part of Adevinta: a global online classifieds specialist and sustainability leader with 25+ products in 10 countries.

What you’ll do ​& Who you are

Customer centricity and passion for our products help us develop our platform, and our award-winning marketing campaigns accelerate the vibrancy of our marketplace. To continue this momentum, we are looking for a Creative Producer & AI Enablement to join our purpose-driven community.

The Creative Producer & AI Enablement role ensures that our marketing teams deliver high-quality, scalable creative assets with unprecedented speed and efficiency. This position bridges the critical gap between strategy and execution: while our Digital and Brand teams provide the briefing and campaign direction, you will take full ownership of production, operational workflows, and the leveraging of AI to scale our creative output.

By centralizing production expertise and introducing AI-driven methods, you will free up capacity for the marketing team and build a future-ready foundation for our creative operations.

What you’ll do

• Process Ownership & Workflow Execution: You independently own the end-to-end production process. You translate campaign briefs into concrete production workflows to ensure smooth execution and timely delivery of assets.

• Operational Lead: This is a standalone role where you act as the central operational hub for creative execution, serving as the primary counterpart to brand and digital leads to validate briefs and remove inefficiencies.

• Operational Partnership: Act as the operational counterpart to brand and digital leads, validating briefs for feasibility and removing technical inefficiencies.

• Vendor Management: Manage contracts, negotiations, and coordination with external vendors and agencies when specialized production is required.

• Quality Oversight: Maintain autonomous oversight of timelines, budgets, and high-quality standards throughout the production lifecycle.

• Generative AI Implementation: Implement and master generative AI tools to accelerate the production of images, video, and copy.

• Advanced Prompting: Apply expert prompt engineering to generate high-quality, on-brand creative outputs that meet mid and lower-funnel objectives.

• Pilot Technologies: Explore and pilot emerging tech such as digital twins, AI-driven personalization, and automated creative testing.

• Best Practices & Training: Develop standardized AI workflows and train team members to democratize AI adoption while ensuring brand compliance.

• Strategic Alignment: Work closely with digital and brand teams to ensure production outputs align perfectly with strategic business objectives.

• Data-Driven Iteration: Partner with data and performance teams to ensure assets are measurable and optimized for maximum impact.
  

What we are looking for:

• 3+ years of experience as a Creative Producer or marketing operations within fast-moving, consumer-facing industries

• Hands-on knowledge of generative AI tools for creative work (e.g., Midjourney, Runway, Claude/ChatGPT).

• Knowledge of modern trends and technologies in video production, particularly in AI and video editing

• Excellent organizational and project management skills with the ability to juggle multiple priorities and vendor relationships

• A strong communicator who can act as a "sparring partner" for strategy teams, validating feasibility and providing creative alternatives

• You are fully fluent in German and English

• As a person you are ambitious yet unpretentious with a “can do mentality”

• A self-starter with the ability to take ownership and be accountable for tangible outcomes

• A Kleinanzeigen user
  

Benefits

Life at Adevinta comes with its perks! Our Adevintans enjoy the following benefits:

• An attractive Base Salary 💸

• Participation in our Short Term Incentive plan (annual bonus) 🏆

• Work From Anywhere: Enjoy up to 20 days a year of working from anywhere! Maybe not from the moon🌛well why not! just make sure you have internet connection! 🌍

• A 24/7 Employee Assistance Program for you and your family, because we care ❤️

• Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow 🌱

On top of these, we also provide a range of locally relevant benefits. Wanna know more? Apply and ask our recruiters! ✨

Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

If you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don’t meet 100% of the job requirements. We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.