Business Development - Customer Success & Operations (SMB)
Adevinta
Marktplaats in The Netherlands, and 2dehands and 2ememain in Belgium, are part of Adevinta: a global online classifieds specialist. The three brands are hosted on a multi-tenant platform, operated from our Amsterdam location, and are the top players in the classifieds space throughout the Benelux region.
We offer consumers the opportunity to trade their unwanted products and contribute to a greener, circular economy. We offer businesses - of all sizes, from the smallest hobbyist to the biggest brands in Benelux - a platform to showcase their goods and services online to over 11 million monthly unique users.
What you’ll do & Who you are
About Marktplaats SMB
Marktplaats helps thousands of small and medium-sized businesses (SMBs) grow by connecting them with millions of buyers every month.
Within our SMB domain, we support entrepreneurs through Marktplaats Pro, Subscriptions, and visibility products such as Insertion Fees (IF) and Featured Fees (FF). As we scale these propositions, our focus is on delivering a seamless, efficient, and growth-oriented seller experience — from first registration to long-term success.
To support this next phase, we are looking for a Business Development – Customer Success & Operations (SMB) professional who enjoys combining customer journey improvement, operational ownership, and business growth.
Purpose of the Role
As Business Development – Customer Success & Operations (SMB), you will be responsible for improving how SMB sellers onboard, grow, and succeed on Marktplaats. This role sits at the heart of execution: turning insights and strategy into concrete improvements in customer experience, operational processes, and go-to-market delivery.
You will own key initiatives that directly impact seller activation, retention, and revenue — including the migration of Marktplaats Pro sellers to the new subscription model.
If you enjoy leading complex initiatives, improving customer journeys, and making tangible impact in a marketplace used by millions, this role offers broad ownership and visibility.
What You’ll Do
1. Improve the SMB Customer Journey
Initiate and lead research into the SMB customer journey to identify friction points and growth opportunities.
Translate insights into concrete improvements that increase activation, satisfaction, and retention.
Lead the design and rollout of a new, mobile-optimized registration flow for SMB sellers.
Introduce and optimize lead forms to better capture and convert inbound SMB interest.
Ensure improvements are measurable and clearly linked to business outcomes
2. Drive Operational Excellence & Go-To-Market Execution
Own and deliver operational projects that improve efficiency and seller experience, such as: Direct debit implementation, Onboarding/ process simplification and Automation and operational scalability
Lead the migration of Marktplaats Pro sellers to the new subscription model, ensuring a smooth transition and strong adoption.
Provide operational leadership for go-to-market execution of new SMB propositions and product updates.
Coordinate timelines, dependencies, and stakeholders across Marketing, Sales, Product & Tech, and Legal.
3. Lead Strategic SMB Initiatives
Own Marktplaats’ participation in Webwinkel Vakdagen, coordinating planning, execution, and follow-up.
Identify opportunities to improve how SMB propositions are positioned, launched, and supported operationally.
Evaluate results of launches and initiatives, and continuously improve based on learnings.
4. Enable Business Growth
Identify and prioritize growth opportunities that increase seller activation, retention, and ARPU.
Work closely with the Customer Insights & CLM Manager to turn data and insights into actionable improvements.
Champion a growth mindset by testing, iterating, and scaling what works.
Act as a bridge between strategy and execution, ensuring ideas translate into real-world impact.
What Success Looks Like
A smoother, more intuitive SMB onboarding and registration experience.
Strong operational execution of SMB go-to-market initiatives.
Improved seller activation, engagement, and revenue performance.
Clear ownership and momentum across SMB operational initiatives.
What We’re Looking For
5+ years of experience in business development, operations, customer success, or project management — ideally in a digital platform or marketplace environment.
Proven experience improving customer journeys and driving cross-functional initiatives.
Strong organizational skills and confidence working with multiple stakeholders.
Analytical mindset with a focus on measurable impact.
Comfortable operating at the intersection of business, operations, and execution.
Fluent in Dutch and English.
Proactive, curious, and hands-on, with a strong sense of ownership.
What We Offer
A high-impact role in one of the Netherlands’ most trusted digital marketplaces.
Broad ownership and visibility across SMB strategy and execution.
A collaborative, international environment with talented professionals.
Competitive compensation, flexible working arrangements, and strong benefits.
The opportunity to make a real difference for entrepreneurs and small businesses every day.
Benefits
Life at Adevinta comes with its perks! Our Adevintans enjoy the following benefits:
An attractive Base Salary 💸
Participation in our Short Term Incentive plan (annual bonus) 🏆
Work From Anywhere: Enjoy up to 20 days a year of working from anywhere! Maybe not from the moon🌛well why not! just make sure you have internet connection! 🌍
A 24/7 Employee Assistance Program for you and your family, because we care ❤️
Win together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow 🌱
On top of these, we also provide a range of locally relevant benefits. Wanna know more? Apply and ask our recruiters! ✨
Adevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.
If you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don’t meet 100% of the job requirements. We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.