mobile.de is Germany’s largest vehicle marketplace, with more than 1.6 million listed cars, commercial vehicles, motorcycles, and e-bikes. Both private customers and registered vehicle dealers use the platform and benefit from more than 120 million visits per month. As a “one-stop shop,” mobile.de’s offering includes not only buying and selling, but also financing and leasing solutions. Founded in 1996, the company is a subsidiary of Adevinta, a global leader in online classified portals.

Based in Berlin-Charlottenburg, we offer a dynamic environment where growth, learning, and collaboration are at the heart of everything we do.If you are driven by an eagerness to disrupt, have a passion for collaboration, and are excited about shaping the future of mobility, we would love to hear from you.

mobile.de is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.

What we offer

Meaningful Work: We are a diverse, international, highly skilled and passionate team committed to a world where people share more and waste less. Every day you will have the opportunity to make a huge difference for our users, customers as well as shape the future.

Embracing AI: We're at the forefront of integrating cutting-edge AI technologies into our operations. Being part of mobile.de you will work with and learn about AI tools, contributing to projects that leverage AI to enhance efficiency, improve customer experiences, and drive our mission forward. With an AI-first mindset, we foster a culture of continuous learning and experimentation, empowering our team to explore and apply AI in meaningful ways for the company and themselves.

Growth and Development: We are a global organisation who truly believes in growing our people. To support this we offer lots of development and training opportunities and provide a budget for our team members.

Connection and Inclusion: Our culture is the glue that holds us together. We believe in making meaningful connections and creating an inclusive atmosphere with lots of opportunities to connect both in your day to day work and through social team activities (online and offline)

What you’ll do ​& Who you are

What you’ll do

You’ll be a core member of our newly formed in-house Creative Studio, acting as the strategic partner and creative lead behind high-impact marketing and communication campaigns across mobile.de. You’ll support both B2C and B2B stakeholders - from consumer and product marketing, to dealer-facing sales initiatives - by shaping briefs, leading ideation, and ensuring content delivers against business and brand goals.

This is a highly collaborative and cross-functional role. You’ll work closely with brand, performance, sales, product, CRM, product marketing, UX/UI, and copywriting teams to bring creative ideas to life, with a focus on relevance, reach, and results.

Key Responsibilities

• Develop strategic campaign concepts and communication messaging frameworks for a wide range of initiatives across B2C and B2B

• Lead creative ideation sessions and act as a sparring partner for marketing, sales, and product stakeholders

• Translate business and campaign goals into clear briefs for designers, copywriters, freelancers, and external partners

• Guide creative development through concepting, iterations, and feedback loops to ensure alignment and impact

• Collaborate closely with performance marketing to ensure creative strategies are measurable and optimized for growth

• Contribute to ongoing development of messaging guidelines, audience segmentation, and brand positioning frameworks

• Juggle multiple projects and briefs at once while maintaining strategic clarity and creative consistency

• Monitor industry, cultural, and platform trends to inform and inspire relevant, timely creative thinking

Who you are

• You have a proven track record of developing creative strategies that demonstrably drive business growth and brand equity across both B2C and B2B environments

• You have worked across a variety of channels with, ideally, in-depth knowledge for each. From Social Media, and Digital Performance, to CRM, B2B Communication, and Brand including ATL initiatives. You understand the requirements of each channel and bring your expertise to a diverse group of stakeholders ensuring successful initiatives and seamless execution.

• You are a native German speaker with excellent written and verbal communication skills and a detailed understanding of local market nuances and campaign context

• You’re fluent in English (for internal communication)

• You’re a strong communicator and creative thinker, able to connect business goals to audience insights and creative direction

• You’re used to working in agile marketing teams and juggling multiple projects across functions and timelines

• You’re performance-aware and driven by what makes campaigns successful and how to drive results, not just impressions

• You have a collaborative mindset and enjoy working with copywriters, designers, marketers, internal stakeholders and external partners

• You’re experienced with integrating AI tools and have already developed AI-assisted workflows to accelerate strategy and creative development, ideation, or workflow planning

• You proactively seek ways to scale strategic output without sacrificing relevance or creative quality, and ideally have examples of doing so in previous roles

• You have the ability to dive deep into our product structures, enabling you to develop the best creative solutions for product marketing that resonate with our dealers (our B2B customers).

Benefits

Working at mobile.de comes with its perks! Enjoy the following benefits (some of many):

• Rewards: competitive base salary and participation in the company’s incentive programs.

• Plan for the Future: On top of the statutory retirement insurance, we offer a competitive company pension scheme.

• Team-Building: Regular team and company events offer the opportunity to network and learn from each other.

• Learning & Development: Keep growing with access to coaching, learning platforms and resources.

• Mobility: Stay mobile with a monthly transportation allowance.

• Enjoy working: Our well‑equipped office supports focused work and teamwork - plus inviting social zones where colleagues can relax and connect

• Flexible working: a hybrid approach with the option to work abroad for a set number of days per year.

• Wellbeing: confidential employee assistance and support services available to employees and their immediate families.

• Family support: enhanced parental leave and family‑friendly policies to support all parents and careers.